RVCA is an example of how a sport brand fuses culture in a very organic method. Founded by the love of surf, the brand began within the action sports category and now is involved from anything ranging from track bikes, to UFC fighting, to the arts, and to of course surf and skate. I recently came across their recent release of ANP Quarterly, RVCA’s very own printed publication discussing the arts in a candid yet informative manner. The production alone is beautiful. Embracing a large format print, the cover is matte finish, binding is a casual saddle stitch, and the colors are bright. Photography and writing is top notch. I highly encourage you to pick a copy up and take a gander. RVCA constantly impresses me.

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www.rvcaanpq.com

via Rickey Y. Kim, 26 August 2008 3:45 pm | |